DESIGN
︎ Music Video
Cai Sang Zi｜2020
︎
Presenting a music video inspired by a piece of Chinese-style music. The video embraces an abstract style that harmonizes with the theme and rhythm of the music. The featured instrument, the Pipa, has been meticulously crafted with a distinctive shape and structure, drawing inspiration from the Southern Tang era and meticulously modeled based on reference pictures. This design deviates from the modern Pipa, creating a visually captivating and culturally rich experience. Achieved the Achievement Award of Master of Design in MADA, Monash University
︎ Product Design
Perfume BOSEM｜2020
︎
"Bosem" - a fictional perfume brand that embodies elegance and nature. As the designer behind this exquisite creation, I meticulously defined its visual appearance and crafted a packaging to reflect its essence. Drawing inspiration from the brand's original design principles, I seamlessly blended elements of botanicals into the perfume's aesthetic, resulting in a fragrance that exudes a fresh and organic ambiance.
Using software like Cinema 4D, I brought the perfume to life by meticulously modeling it, capturing every intricate detail. The result is a visually striking representation that embodies the essence of "Bosem."
︎ Motion Graphic Design
Perfume BOSEM｜2020
︎
The Motion Graphic for "Bosem" is a captivating visual representation that brings together the essence of the perfume's brand concept. It skillfully combines elements of motion, graphics, and design to showcase the unique charm and appeal of this fragrance. Through a seamless blend of captivating visuals, the Motion Graphic takes viewers on a mesmerizing journey, revealing the intricate details and captivating notes of the perfume. It captures the essence of the brand's identity, creating a compelling and immersive experience that leaves a lasting impression on the audience. From the vibrant colors to the dynamic transitions, every element of the Motion Graphic is thoughtfully crafted to convey the elegance, sophistication, and allure of "Bosem."
